"Can I find interests my customers engage with and target them on Facebook?"
Yes, because unlike Facebook, Alavi reveals ALL the connected interests to your search term. Plus, if you connect Alavi to your Facebook account, you’ll be able to see how relevant each one is to your customers for quick and easy targeting.
"Can I see which interests my competitor’s fans are most engaged with?"
Definitely! With Alavi, you get 3 crucial competitor insights: how engaged their fans are with an interest, which interests their fans are more engaged with versus yours, and how engaged your customers are with your competitors’ content.
"Before I use an insight, I want to know if it will help me reach new people?"
To help you get more customers and fans, Alavi shows you the biggest overlap an insight’s potential audience has with an audience you’re already targeting on Facebook, so it’s easier to reach out to new people and avoid wasting money.
“Alavi is for anyone who wants to scale their business. It automates your campaign optimization and gives ready-to-serve analysis on the go. Highly recommend Alavi for everyone in the digital market.”
Vishal Pakhale
Digital Marketing Consultant, India
Leading South Asian Ethnic Wear Brand
"Alavi has the kind of insights you want to know immediately. Their sophisticated dashboard and classification of funnels plus budget trackers are every digital marketer's dream. Highly recommend this AI tool for both beginners and advanced marketers who want to scale and take their performance marketing to the next level."
"Alavi's audience recommendations have been very helpful for us in scaling and reaching new prospects. Their team is very supportive and always ready to help at any time or day of the week!"
Verona Magalhas
Performance Marketing Lead, PropShop24, India
Digital Marketing Consultants for Global Brands
“I have been using the Alavi for three months. It's a really great asset for optimizing new campaigns. If you have no clue about your audience, Alavi will give you insights into your existing audience and potential audiences. I was able to increase my ROI significantly by using Alavi."
Alavi’s been excellent for us. We were looking for ways to use AI and data science to give our marketing a competitive edge. We did that with Alavi. Now, we’re not only attracting many new customers, we’re also growing our revenue and getting a positive ROI.
Mohit Malik
Head of Digital Strategy & Performance Marketing, India
"Alavi’s personalization features are a game changer. We can now use history and affinity dynamically to identify products a user will most likely buy. It’s already increased our campaign returns significantly."
Ryan Chioh
Managing Director, Singapore
Alavi’s been excellent for us. We were looking for ways to use AI and data science to give our marketing a competitive edge. We did that with Alavi. Now, we’re not only attracting many new customers, we’re also growing our revenue and getting a positive ROI.
Mohit Malik
Head of Digital Strategy & Performance Marketing, India
Alavi’s been excellent for us. We were looking for ways to use AI and data science to give our marketing a competitive edge. We did that with Alavi. Now, we’re not only attracting many new customers, we’re also growing our revenue and getting a positive ROI.
Mohit Malik
Head of Digital Strategy & Performance Marketing, India
Alavi’s been excellent for us. We were looking for ways to use AI and data science to give our marketing a competitive edge. We did that with Alavi. Now, we’re not only attracting many new customers, we’re also growing our revenue and getting a positive ROI.
Mohit Malik
Head of Digital Strategy & Performance Marketing, India
Alavi’s been excellent for us. We were looking for ways to use AI and data science to give our marketing a competitive edge. We did that with Alavi. Now, we’re not only attracting many new customers, we’re also growing our revenue and getting a positive ROI.
Mohit Malik
Head of Digital Strategy & Performance Marketing, India
Built on 7+ years of Data Science Experience
Proven Data Models
World Class Expertise
Extensive Domain Experience
Alavi’s data models were developed and fine-tuned by data scientists using learnings from thousands of successful campaigns, including ones for Global 1000 companies such as Google, KPMG and Natixis. The campaigns were run by ReapDigital, a digital agency Alavi’s co-founders have built and managed for over 7 years.
Leveraging Change and Technology to Grow Your Business
Alavi recently spoke to Samriddh Dasgupta, Vice President of Marketing and New Brands at Bombay Shaving Company
Webinar
What’s Working For Digital Marketing Teams Today
Alavi hosted a webinar with Salloni Aroraa Nanda, Vice President Marketing at Soch
Webinar
Driving Innovation and Growth in Online Retail
A Discussion with Vedang Patel, Co-Founder, The Souled Store. The Souled Store started in June 2013 and is an online brand selling quirky pop culture merchandise
Blog Post
Does Your Facebook Customer Feedback Score Really Matter? Hell Yeah!
Customer feedback is always good when you’re trying to improve your business.
Over the past ten years, Facebook has evolved to increase transactions for e-commerce businesses. Early on, Facebook ads were producing amazing results, but it soon became as competitive as Google ads. After the ios privacy changes, it got even worse, therefore it's crucial to have a comprehensive Facebook optimization procedure to ensure you don't ruin your campaign performance.
In order to overcome the challenge of Facebook audience overlap, one must first understand what it is, identify how it is hindering your business’s growth, and how to successfully eliminate the negative impacts. As common as this problem may pose, many digital marketers still struggle to identify the right way to address it.
On Alavi’s second episode of “3Qs with an everyday Digital Marketer”, Jahanzaib Khalid joined us to speak on the topic of “Facebook Strategy for Scaling”
Leveraging powerful content to grow your online brand
Content plays a big role in building your online brand, and it creates a voice and identity to the values your brand is built upon. Each piece of content you create has the potential of exposing your brand to wider audiences, powering your marketing strategies, keeping your customers engaged, building brand loyalty, improving conversions among many other advantages. With an overwhelming availability of content on the internet and mainstream social media platforms, it is challenging to filter down or summarize to fit into what people want to see.
